Bartenders pour 13 different microbrews for $3.75 a pint at Betty’s Food and Spirits, in Columbus, Ohio. But the best-selling beer is $1.50-a-pint Pabst Blue Ribbon, a former blue-collar favorite decades removed from its heyday. <br />
<br />
Pabst Blue Ribbon, or simply PBR, is enjoying an unlikely comeback across the country. After a steady decline since the 1970s, sales rose about 5 percent in 2002 and 15 percent in 2003. <br />
<br />
"It’s just cold and refreshing," Matt Dixon said between gulps. "It’s not a bad beer. You just have to get beyond the fact that it’s what your dad drinks." <br />
<br />
Read the full story at <a href="http://www.buffalonews.com/editorial/20040321/1022277.asp"><strong>The Buffalo News</strong></a> (I guess they report on more than just buffalos)
.
