Sep. 30, 2002
Big Boobies and Beer
By Chris Morris, Canadian Press. Moosehead Breweries is taking the bounce out of its beer ads after being told that pictures of buxom, bikini-clad women are too potent for New Brunswick's drinking public. Moosehead was left holding about 100,000 colourful, beach-scene brochures after the head of the liquor corporation, Barbara Winsor, said they were too risque and banned them from corporation outlets. Winsor bluntly told the Moncton Times and Transcript in an interview that although the women in the promotional brochures were beautiful, "their big boobies are hanging out." Although the beach scenes were initially approved by the liquor corporation, Winsor said the woman who normally okays such material was away at the time. Winsor said the brochures were approved by a man, adding that she understands "men want to look at these things." Read the full story at Canada, Eh.com
Sep. 23, 2002
World's Biggest Beer Fest Launched
MUNICH, Germany, (Reuters). Beer lovers wearing traditional Bavarian costumes have raised their glasses to open Munich's Oktoberfest, the world's biggest beer festival. Around seven million beer devotees are expected to crowd the 14 cavernous beer tents during the 16-day festival and the thirsty hordes are set to quaff around five million litres of strong Bavarian lager. There were loud cheers before the beer fans settled down to concentrate on the annual orgy of lager-guzzling. The Oktoberfest started life in 1810 as a five-day festival to celebrate the wedding of Bavarian Crown Prince Ludwig and Princess Therese of Saxony-Hildenburghausen and has since turned into a festival of excess which has no equal in the world. Read the full story at CNN.com
Deep-Fried Twinkies Making the Junk-Food Scene Sizzle
Knight Ridder News Service. After dozens of radio and TV interviews in recent weeks, Christopher Sell fears that his epitaph is already set in stone: Here Lies the Man Who Fried Twinkies. Notoriety came calling when the British-born restaurateur tossed one of the famous golden sponge cakes into the deep-fat fryer at his fish-and-chips shop in Brooklyn. Sell fries the Twinkies in the same vinegar-enhanced batter he uses on his fish and chips, a batter that is quite salty but balances nicely with the sweetness of the Twinkie, he said. Read the full story at The Miami Herald
Sep. 03, 2002
McDonald's Looks to Reduce Some Fat
Associated Press. McDonald's plans to use a new cooking oil for its french fries that it says will do less damage to your diet. The nation's biggest hamburger restaurant chain says the new oil will halve the trans fatty acid levels in its french fries while increasing the amount of the more beneficial polyunsaturated fat. Health experts suggest that replacing saturated fats with unsaturated ones can help lower cholesterol levels. The change comes about a month after a man sued McDonald's and three other fast food chains, claiming their food made him obese. Company executives said the oil switch had been in the works for years and was unrelated to legal actions. Read the full story at ABC News.com
Sep. 01, 2002
Boston Beer Company Pulls Ads
Associated Press, Boston. The Boston Beer Co. decided to temporarily pull television ads in response to complaints that they appeared to depict underage drinking. The decision came the same day the company ran ads in Boston's two major newspapers apologizing for its sponsorship of a contest on a New York radio station two weeks ago in which a couple allegedly had sex in a cathedral to try to win a trip to Boston. The television spot, entitled "Noise," has been on the air for about a year. In the ad, young people hide their beers when police arrive in response to complaints about noise. The National Liquor Law Enforcement Association, which first asked the Boston Beer Co. to pull the ad in May, argues that the drinkers would not hide their beer if they were of legal age. Brian's Belly Commentary: We wonder how Jim Koch's 'thick head' is doing under all this recent pressure. Read the full story at Modbee.com
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