Entries tagged ‘Miller Lite’
- 36.2.10Budmillors Sales Down, Pabst and Yuengling Up
The $100 billion U.S. brewing industry is staggering into the summer, drunk on the profits of yesteryear’s strong economy. Sales of 11 of the biggest brands fell recently… big beer titans Bud Light, Coors Light and Miller Lite all declined. Maybe Drinkability®™ didn’t have so much Profitability®™ after all.
- 18.1.09MillerCoors Tests Draft-Beer Box
Box of beer anyone? MillerCoors has begun testing the sale of $20 draft-beer systems for your fridge. MillerCoors, which is the U.S. distribution system for SAB Miller and MolsonCoors (confused? I think they want it that way) has begun testing the 1.5-gallon “Home Draft.”