By: joben

joben — Tue, 09 Mar 2010 05:45:24 +0000

this is very true. the born on dating shit was meant to keep beer from becoming skunky, but this is caused by infrared light breaking down the beers molecules. nothing to do with age. i wasn’t aware of what beerstone brought to light, but thank you for the heads up. it doesn’t surprise me.

By: Beerstone

Beerstone — Sun, 28 Feb 2010 05:34:06 +0000

The born on date was the biggest advertising scam ever pulled upon the American beer drinking public in the history of advertising. I grew up around beer. My Mom ran a bar for 18 years, I’m of Dutch-German heritage so, yeah, I do know something about beer. The born on date was a license to sell beer before it has been properly aged and yes, beer needs to age. You convince people that beer older than a month is poison and you can sell beer aged 24 hours. And the end result is Bud Light and all the freakin A-B products. If you think I’m making this up, when I worked at a carry-out at the time Busch Light Draft was introduced, we couldn’t get any for a couple of weeks, they couldn’t meet demand. When we finally got a shipment in, there were still warehouse papers between some of the cases stating “DO NOT SELL BEFORE OCT” whatever the day and year were at the time. See, they used to AGE the damned stuff. And this trickery has filtered down to the other big 2 brewers. There isn’t a damned beer brewed by the big 3 that’s fit to drink unless you stash it in the back of the fridge for 3-4 months. Don’t believe me, take me to task and try it. Even Nasty Light isn’t bad if it has time to age properly. Now, choke on that all you piss water drinkers.

Comments on: Bud Light: Now I Know Beans About Bud Light

By: joben

By: Beerstone